Why do realtors include their picture on their business cards?

only other profession I can think that people do this is models and the like...

Why do realtors include their picture on their business cards?
Because they are selling themselves rather than a product or service. If you go through a stack of business cards of people you met in the last six months, you will more often than not look at the card and say, "Who in the world was that person?" The picture reminds you who the person was and possibly where you met and what you talked about.
Reply:Because model and agents have one product: themselves. Models obviously do it because they are trying to sell their look. Agents, however, put their picture on it to show you who they are and to make themselves more personable.
Reply:Sales attitude


they meet people away from office and want positive id


put photo in sales newsletters also
Reply:maybe so that you can recognize them in a big office?
Reply:Personality is an important part of a residential real estate agent's skills...and a photo on a business card gives it that "personal touch" ..home buyers and sellers each want to think of their agents as their friend and confidant in what can be a very daunting process in their lives...